LimeLife by Alcone!! Organic, Cruelty-Free and Made in the USA!!

I’m so excited to tell you all that I am teaming up with LimeLife by Alcone and proud and happy to be a part of this family.

And family it is…not only a family owned business, but I am part of a family that believes in compassion, health, integrity, and collaboration…. over compensation.

I personally have been using the skincare products on myself for a year now, and have used the makeup products testing their quality and durability before going public to offer to my clients.
I can honestly say I LOVE the products and the philosophy behind them.  

Who and what is LimeLife by Alcone??
OK, good question and so glad you asked.

Well first things first.
Who is Alcone?

About Alcone

Alcone started in 1952 as a pharmacy that also sold cosmetics and false eyelashes to all the Broadway showgirls in the NYC theatre district.

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Eventually word got out about the little store and Alcone continued to grow its professional customer base. It eventually becomes THE GO-TO store for almost every Broadway show and New York-based production.

Then a French cosmetic line called Visiora asked Alcone to become the exclusive distributor in the U.S. and within a few years, this foundation becomes the standard for use in High Definition Film and Television on celebrities and soon Alcone finds its way into the mainstream through magazine mentions.

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This is how I heard of Alcone back in the 90’s, and to this day Alcone is known by the PRO makeup community because Alcone carries only TOP of the line cosmetics from the BEST manufactures around the world and have been tested by pro makeup artists for years.
Alcone knows makeup…PERIOD!!!

Now, it was THE place for makeup artist but these products weren’t available to the ‘everyday’ women so many makeup artists would refer their friends and clients to go to the famous NYC midtown store so they could take advantage of the BEST products out there.

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The Milardi family, who owns Alcone, was so grateful that the pro makeup community was helping in their success that they wanted to do something for them to ‘give back’ and help them also be successful.

So, they created a line of cosmetics working with the worlds TOP makeup manufactures…the BEST OF THE BEST… the best ingredients and had to be cruelty free.

Enter…LimeLife by Alcone!!

Now, around this same time, the Milardi’s lost two close family members to cancer and this is what inspired Michele Milardi to research and team up with an organic chemist.
She was committed to non-toxic skincare.
It took two years but finally in 2015 LimeLife offered a luxury skincare line that is completely organic, chemical free and again, cruelty free.

And did I mention it is also made in the USA!!!

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Why is chemical-free important?
Well, i
t takes less than a minute for chemicals and toxins from skincare products to enter your bloodstream...not good.

Why is cruelty-free important?
For decades and decades, animals have been used in laboratories for research and testing…cruel, evil, and painful testing just so you can use your laundry detergents, body lotions, and mascaras.

IT NEEDS TO STOP!!
LimeLife by Alcone is Leaping Bunny certified

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The Leaping Bunny Program, developed by the Coalition for Consumer Information on Cosmetics (CCIC), is a voluntary pledge that companies make to not test on animals during any stage of the product development.
Companies also must have their ingredient suppliers make the same pledge.
This gives us, the consumers, a product guaranteed to be free of animal testing.
This means that a company doesn’t conduct testing, doesn’t contract testing out to a third party, doesn’t purchase ingredients that were tested and doesn’t sell in a country that requires animal testing. A company that receives Leaping Bunny Certification is required to recommit annually.

Why is made in the USA important?
Um, I think your smart enough to figure that one out and why its important.


So, to sum it all up, LimeLife by Alcone offers you a top, quality, product, that is non-toxic, natural, long lasting, made in the USA, and doesn’t harm animals in the process.
ALL requirements I would look for in products to purchase for myself, as well as to offer to my clients.

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LimeLife has also started a foundation called Brighter Together. 
The foundation will be working in 4 countries to help train women on starting their own businesses. 
Not throwing money at them, but teaching them how to start a company and change the lives of their families and their communities.  

I am so happy that I am a part of this company and to share with you all that I believe in also.

And if all this wasn’t reason enough to be interested in our products …. did I mention that Kim Kardashians makeup artists, Mario Dodonovich uses our products on KK? 

Its true!!!

Want to see the FULL line and learn more? Click on the tab on my website....SHOP LIMELIFE

Want to try the products?…lets chat. I would love to show you the line, just reach out to me!!

dee@deevabeauty.com

or thru the CONTACT form on website

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GET THE MOST OUT OF YOUR MAKEUP & HAIR TRIALS!

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2018 bridal season is beginning and brides are now meeting with their makeup and hair stylists for their makeup and hair trials.

First of all let me just say that makeup and hair trials are not free though some artists and stylist will run *specials*.
These are "full service" appointments for you and we are using our time and product, and if anything we are spending more time with you for your trial than we are on 'day of'.

But here’s a suggestion… you might want to book your trial for the same day as your engagement shoot, bridal shower or any other event. However, depending on when these special days are, you might not want to wait that long to book a trial with a favorite stylist as your wedding date may not be available if you wait too long.

Please ask your vendor how many people you are allowed to bring to the trial. Some have a 1 person only requirement…others will allow you to bring more than one. It is up to you whether you want to go to your trials alone, or to bring a mother or best friend. Whomever you decide to bring, please bring someone that will calmly help offer advice and suggestions and not add extra stress…and leave the fiancés at home. They have no place at hair and makeup trials and seeing you all made up for the first time should be done on your wedding day.

Now, it is important for you to be prepared for your meetings and this includes finding images of makeup and hair styles you like.

Saying to your stylist ..."I just want to look pretty" isn’t really helping us help you look your best and how you envisioned. 

I know you aren’t a makeup artist and you have no idea what you want to look like on your wedding day.  But there are thousands of photos to choose from on Pinterest and many brides now start their own Pinterest boards for hair and makeup looks they like.

I dont want to sound mean, but if you provide absolutely nothing to your vendors to work with then you have no right to be disappointed if you don’t get the' look' you hoped for.

Be realistic though, you do want the looks of the model’s in the photos you choose to have similar features as you, coloring, similar eye shape, hair type and ethnicity, etc.

It is important that you arrive on time for your trial! 
Your trial time is 90 minutes long and when you are late you are not only jeopardizing your beauty services for your wedding by now rushing the trial session, but you are also causing other clients who may follow your appointment time to be off schedule too!

Be mindful of your grooming prior to your makeup and hair trials.
This includes grooming your eye brows and other facial hair.
Failure to exfoliate dry and peeling skin only hinders the makeup application and you won’t see the flawless look you hope for.

Please don’t arrive to a makeup trial with makeup on, and please make sure you remove all traces of eye makeup. No one wants to waste time trying to remove 4 layers of caked on waterproof mascara.

And please be respectful and put your phones away during your trials.
There is nothing more annoying that a bride that is constantly moving and looking down while someone is trying to apply makeup or style her hair.
You want your liner on straight?? and your eyelashes on properly?? …then put the phone away.

Hair trials are usually best done when hair is not freshly washed for better hold so discuss this with your stylist prior to trial.

Make sure you have all hair extensions if these apply to the style you would like, and any tiaras or adornments with you.

For best results you will always want to book your Hair and Make-up consultations on the same day. This allows you to get the full visual on your desired look.

You will always have the option of booking your day with your makeup/hairstylist right after your trial. But should you wish to go home and get others opinions and think about it please note that a signed contract and retainer is required to secure your event date. 

Wedding dates are not held just because you came for a trial.
You should discuss with your stylist how long you have before your wedding date will be released and available for other bookings.

So please follow up with your stylists if you choose to not sign right then and there.

Many makeup/hair stylists will contact you a day or so after your trials or will ask you to contact them to see how everything held up and any issues that have arisen afterwards that need to be adjusted before the big day. If you provide them with no follow up information, they are likely to assume everything is OK, and your wedding day is not the time to discuss changes or any concerns.

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If you are uncertain or change your mind of your ‘look’ please get in touch with your stylist a.s.a.p.

Most things can be adjusted without another trial if they are small matters. But it is worth the price of a full retrial for a whole different look to better assess your new ideas and options compared to the first. Chancing it to the day of can lead to a disaster.

Please be open minded to your artist’s recommendations and suggestions for you.

Remember, wedding day makeup is not ‘every day’ makeup and your stylists are professionals and do this all the time. They know about color intensities and how things will read on camera and in different lighting situations.  What you may see and what a photo sees are two completely different things as well.

You are paying a small fortune for this wedding of your dreams, don’t leave your makeup and hair to chance by not choosing a professional for these services, not being prepared, and not being open minded enough to try different things, stepping out of your comfort zone to try a new ‘look’. 

Your wedding photos are the only thing that will be left over for years to come to preserve these memories. 

You want to make sure you look your BEST in them.

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TIPS FOR FINDING AND HIRING A PROFESSIONAL MAKEUP ARTIST

All eyes will be on you on your wedding.

Your face should reflect the happiness and glow that every bride experiences.

It should also reflect and ‘rise up’ to match the beauty of your gown and headpiece.

Do not skimp on having your makeup done professionally thinking you are saving some money.  Your photos are forever!

Also, make sure that you find a makeup artist that can see your ‘vision’ for how you want to look on your big day.

And make sure you give yourself plenty of time to find the one makeup artist that will be a good fit for YOU!!

Start searching at least a minimum 4-6 months before. But 6-9 months is more realistic.

Makeup artists specializing in bridal makeup book their dates several months to a year in advance so you want to make sure they are available for your date.

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One of the best ways of finding a makeup artist is through word of mouth. A referral from someone you know and trust who has first- hand experience is always a plus as long as your tastes and styles are similar.

Some good questions to ask the person giving the make-up artist referral are the following:

• was the bridal makeup artist reliable and timely

• was the artist friendly and accommodating

• was their kit organized and clean

• how long did the makeup last during your wedding day

• will the artist travel to your home or hotel on your big day

Ask to see photos of the makeup artist work.

If the makeup artist can’t show you photo of his/her work…move on.

When you find someone you think may be a good match for you, call or email them.

Listen to your instincts.

Are they professional in their response? Are they pleasant and courteous?

Do they take the time to answer your questions or rush you off the phone?

Do they ask questions about your skin, your makeup, your vision for your look on your day?

If an email is sent do they respond back to you in a timely manner?

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Set up a trial appointment. Some makeup artist will travel to you for your trial appointment.

Others you have to travel to their studio for the trial but will travel to your location the day of your wedding. Be sure to ask about this ahead of time.

If they are traveling to you for the trial, did he/she show up on time? Do you want to risk this on your big day? Lateness is never excusable.

Is the artist well prepared, and is he/she genuinely interested in what you want and need?

Do they want to know how you are wearing your hair, the style of your dress, what allergies to product you might have if any.

Is the artist’s kit clean and orderly, stocked with a wide range of ‘professional quality’ products and options? And is everything clean and sanitary? Brushes should be clean.

Does the makeup artist wash his/her hands before applying makeup to your face?

Once your makeup trial is completed, don’t be afraid to give your honest feedback.

If you don’t like something, say so. This way the makeup artist can offer alternatives and different options.

Please realize that as a professional we do have experience in what will look good and last but the trial is a conversation between the two of you to come up with a look that you will be happy with. DO NOT say you love it if you don’t because the makeup artist will recreate the same look on your wedding day. The trial is the time to experiment and discuss things and try different colors, etc.

You are paying for this service and have every right to say you aren’t happy.

If your makeup artist is offended or is not willing to accommodate you…move on to another.

If everything checks out and you are happy and want to hire your makeup artist make sure you discuss all the details for your wedding day.

How many total in your party are needing makeup that day.

What time do you need the makeup artist to arrive (allow 30 minutes prior to when you actually think you need them to arrive).

If there are many in your party needing makeup do you need the makeup artist to bring an ‘assistant’ or 'second artist' as well?

Be clear on what the artist payment and business policies are.

And then sit back and relax knowing you have a professional coming to make you gorgeous on your special day !!

Need a makeup artist for your special day? www.deevabeauty.com

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WHY HIRE A PROFESSIONAL MAKEUP ARTIST FOR YOUR WEDDING?

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You dreamed about this day since …well, forever. So how important is your face on your wedding day?

Will you love your wedding photos when you look back on them for years to come? 

All eyes are on YOU on your wedding day.

YOU are the star of the show.

What could possibly be more important than the way YOU look?

You waited your whole life for this moment....and you are not going to use a professional? 

There is so much more to professional makeup than meets the eye.

A professional knows how colors work. Whether or not to use a certain color does not depend on trends. It depends on chemistry between one's skin, the cosmetics, and the lighting.

A professional knows which colors make your particular eye color ‘pop’!

A professional understands that shimmer reflects light and that it must be placed carefully.

Do you know what powders NOT to use so it won’t produce ‘flashback’ and make you look shiny when the camera takes your pic?

Do you know how to layer and set your makeup so it lasts all day?

Do you know what colors go with others?

A professional knows how to achieve glowing, flawless skin, chooses the best lip color for your personality, and chooses the right products for oily skin vs. dry skin, etc.

A professional is makeup educated. Regularly attends professional makeup shows and seminars and receives the latest updates and stays current on new makeup products, techniques, and news.

A professional uses only top quality camera ready cosmetics and products with the highest percentage of pigment in them…and knows the right tools to apply them properly.

But a professional isn’t there just to do your makeup, a true professional helps you with your skin care needs to get your skin in top shape.

Remember your makeup will only look as good as your skin is underneath it.

And a professional is there to keep you calm and keep you relaxed on your special day and knows how to schedule the day to make everything run smoothly.

So please keep all of this in mind when you are planning your wedding and examining your budget.

How much are you spending on your Gown? Flowers? Invitations? Decorations?

Will you be excited about your wedding album and the glorious entrance you made down the aisle?

Your makeup and hair should rise UP to your gown and flowers and décor.

Whether you choose me or another makeup artist, at least realize that ANYONE can post a profile and say they are a makeup artist....and quote you really low prices...but it is true that you get what you pay for.

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Make sure they have been in business for several years and have testimonials and references from past satisfied clients.

If someone doesn’t even have a professional website that shows who they are, their credentials, and their work.....MOVE ON!!! 

I have been called at the last minute by many a bride who was abandoned a week before her big day when a ‘fly by night’ business closed shop unexpectedly because they weren’t professional, established, or passionate about this business.

And don't ask a cousin or a neighbor to do your makeup just to save some $.

REMEMBER:

Good work ain't cheap...and cheap work ain't good!!!

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9 Tips on How To Be a Glamorous Bride

Not every girl longs to be a ‘glamorous’ bride.

There are still those who want to stay modest and demure.

But for brides looking to add a little to 'glam' their style… here are a few ideas for you. 

1. Choose a plunging dress

If you are blessed with a sexy back, the classiest way to show off some skin in a wedding gown is with a backless dress. The daringly low lines look modest from the front, but catch all eyes from the back. And it goes so well with #2

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2. A Back Necklace

This new trend pairs perfectly with idea #1.

The back jewelry is a sexy and elegant way to accentuate your back.

This is the jewelry to wear when you have an up-do or short hairstyle.

Complement that plunge with a little bit of sparkle, or my # 3 suggestion….Pearls.

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3. Pearls! 

Pearls are more than just jewels. Since the beginning of time, pearls have been revered as one of the world's most beautiful and magical gems. Today, cultured pearls are the foundation of every woman's jewelry wardrobe.

Fashionable and feminine, cultured pearls truly enhance a woman's style.

Rich, classy, and every ‘lady’ since the beginning of time has worn them.

A simple cultured pearl necklace can take a woman through every moment in her life, every outfit in her wardrobe. The possibilities are endless.

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4. Bird Cage Veil

Chic, Classic, and timeless. They’re simply beautiful and scream 'Hollywood glamour', sophistication and elegance. The fabulous bird cage veil can be worn and adapted to suit your personal style and taste. You can have the simple net veil covering your entire face, positioned just below the eyes or covering your head completely – it’s entirely up to you.

You can even dye the netting to any color you want!

Ivory, classic white, black, red, pink, yellow, etc for a ‘pop’ of color!

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  5. Gloves

The ultimate elegant accessory.

Along with pearls, it is the one accessory you will have seen EVERY Old Hollywood actress wearing.

Gloves were worn everywhere in the 1950s and completed a woman's grooming. 

Without gloves she was not properly accessorized. 

Clean gloves were also the hallmark of a lady and white or cream was the most favored. 

The formality of wearing gloves even continued into the sixties but sadly you don’t see much of it anymore now.

However, there are few things as glamorous as a fabulous pair of gloves.

Wrist-length, elbow length & opera-length gloves for weddings, proms, or debutante balls in silk or white leather. They add sophistication to your bridal style.

However, you are certainly not limited to traditional gloves. 

Again, a pop of color can add an element of surprise to a traditional white bridal dress. 

I love the look of black opera length gloves to complete a white gown.

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6. RED

Gone are the days where the bride must wear all white.

Hey, it’s YOUR wedding, and that means YOU get to do what YOU want....the heck with tradition.

And what can be more glamorous than walking down the aisle in a red bridal gown.

Definitely not for the ‘shy’ bride.

Red is for the bride that is confident and WANTS attention!! And believe me, she will get it.

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7. Bling!

Seriously, who doesn't love some Bling!?

Its very glamorous to shimmer, shine and sparkle. But do it in a classy and feminine way.

The possibilities are endless, from a statement necklace or bracelet, a statement hair comb, or even stunning shoes.

And when in doubt of whether to wear bling or pearls...hey, just combine the two.

Go big or go home!!

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8. Go for sultry eyes

Now, those that know me know this is my most favorite makeup look.

Smokey, glamorous eyes, flirty lashes, and a soft, pouty lip.

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 9. Wear sexy lingerie

Even if no one else sees them you’ll know you what sort of sexy underthings you have on, and it will make you feel fabulous all day. Just like wearing perfume, putting on high heels, or doing your makeup, sexy lingerie makes you feel flirty, feel sexy, feel ultra-feminine and that will make you walk and stand with confidence and come across in all your photos.  

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Avoid these 8 beauty mistakes on your Wedding Day!

1. USE PROPER SKIN CARE

Make sure you start a proper skin care regime several weeks before your day to get your skin in top shape.

This includes eating right, and getting the proper vitamins for your skin.

2. DRINK PLENTY OF WATER

Not getting enough water will leave you and your skin dehydrated. Water also helps you clean your system so it goes without saying that you skin will look radiant if you flush out all the toxins. And if all that wasn’t enough to make you want to drink….water is essential for losing body fat.

3. USE A WATERPROOF MASCARA

The last thing you want is to see your mascara streaking down your face in all your photographs.

4. DON'T SCHEDULE A FACIAL TO CLOSE TO YOUR DAY

Most are sensitive to getting a facial, especially if you have never had one before. Avoid the red flare-ups that are common by having your last facial at least a week prior to your day.

5. DON’T EAT SALTY FOODS OR DRINK TOO MUCH ALCOHOL THE NIGHT BEFORE

Too much salt causes fluid retention, not only in your body, but in your eyes and skin. You will wake up with puffy eyes, as with two much alcohol also. If this is the case, put a cold compress on your eyes for 10 minutes, and any eye gel with some caffeine as a main ingredient will also help.

6. DO USE A PROFESSIONAL FOR YOUR HAIR AND MAKEUP

Obviously if you are not familiar with doing your own hair and makeup and your wedding day is the first time you are going to glam it up, you should definitely consult with a professional. Your wedding day is not the time to save $ on the biggest day of your life. Your photos and your memories are forever. Don’t you want to be the most confident and gorgeous?

A professional will help with the right colors, application, and tricks to make it last all day.

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7. DO WEAR MAKEUP

As a continuation to # 6…..definitely DO WEAR MAKEUP. Not just your regular everyday makeup. This is your time to ‘GLAM IT UP’ a little…or a lot.

It’s your BIG DAY….be a star.

Walk down the aisle looking and feeling ‘special’. A professional will show you how to be glamorous but still look like YOU!

And if you are not the type to wear false eyelashes or some makeup normally, then please do some practice runs before your big day so you feel confident and comfortable with everything.

This goes for artificial nails as well.

8. GET ENOUGH SLEEP

Yes we know you are excited but it is so important for you to not do anything the night before but rest, relax and just dream happy thoughts about how gorgeous you will be, and how happy your new life is going to be.

Shower, listen to soothing music, sip some tea.…(no alcohol remember?), and just relax. Mediation, yoga, poetry, whatever it is that will get you to dose off for a full 8 hours.

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SPRING CLEAN YOUR MAKEUP

 

I am very organized and am always every few months going through all my drawers and closet to see what I can get rid of and what I can give to charity.
You don’t have to be anal about cleaning like me…but you should do some Spring Cleaning with your makeup.

Come on ladies, we all have drawers and drawers full of stuff we just collect and haven’t used in …well…forever.

So let's talk makeup! It is the perfect time for you to get your drawer, bag, or cabinet in order. 

The first and most important part is cleaning out-of-date products and items you never use.

If you haven't used it in a year, it should go!

Makeup does have expiration dates!!

Here they are:

 

Concealer: 12 months
Powder:  2 years
Eyeliner: 2 years
Eye shadow (powder): 3 years
Foundation: 18 months
Lip liner: 3 years
Lipstick and lip gloss: 2 years
Mascara: 3 months

 

*Remember these dates are based on the fact that the products are kept in a temperature controlled environment.Never keep your makeup in a moist humid or hot environment....get them OUT of the bathroom. And if it smells bad...get rid of it.

The best part is, now that you have cleaned out, it's the perfect time to go out and buy some new makeup to refresh your look, and if you aren’t sure…book a makeup lesson with me!!! 

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DONT LET YOUR MAKEUP AGE YOU

When you are in your 20s and 30s you can get away with much more.

But as you approach your 40s and 50s suddenly too much makeup...or too little aren’t looking so good.

Here are some tips to help you:

Using the wrong foundation:  Forget the rule that says your foundation must match your complexion exactly.  Skin becomes paler with age so if you were to use a foundation that matched you 100% you could look pasty.

Put some life back in your skin with a slightly ‘warmer’ tone, a shade just a bit deeper than your old one. If that is going to deep, than mix the two together to give you the desired shade. And still speaking of foundation, remember that as we get older and our hormone levels drop our skin loses moisture.

If you use a medium to full coverage foundation, which have a lot of pigment… and pigment means more powder which will absorb moisture, then you have color that cakes and creeps into your fine lines.   

What to do? First, make sure you exfoliate religiously to avoid dry flaky skin that the foundation will stick to. And sheer out your foundation a bit with a drop of moisturizer to make it less likely to settle into lines.

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Cakey Concealer:  To keep concealer from drawing attention to wrinkles, apply it only to the inner halves of your eyes to cover up darkness. Pat it in gently, using your pinky finger for the lightest touch, from the inner corner only to about half way out. Skip using the thick traditional cream kind and instead try one of the new brush-on highlighter pens with some light diffusers added to them.

And make sure you use the right color…a touch lighter than your foundation color.

Go to light and you look ashy.

None or overdone Eyebrows:  Brows frame and define the eyes and face and help you look more youthful.

But don’t go overboard and draw on a harsh overdrawn one. You need to use a brow pencil, it is designed to be hard but go on softly using short little strokes starting from front and working your way to the tail end.

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Overdone Eyes:  Piling on color in hopes that it will stay all day is not the way to go. A good eye primer is the first step in helping your eyelids have an even smooth base upon which to now add your shadow.

A primer not only helps color adhere better but also helps hide veins and any discoloration of your lids. But remember to apply just a tiny thin sheer coat…any more and the excess will make your eyes look crepey.

Muddy Eye shadow:  If brown and bone are your go- to eye shadow colors you should note that brown has yellow or red pigments in it, and either can make your eyes look tired.

Bone can be to light now to cover any skin discolorations especially if not using a primer first. Jewel tones cancel out reds and yellows, and choose taupe’s over browns.

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Closing up your eyes:  Only apply liner to top lashes. Using a pencil to line the top of lashes...thinner along the inner eye and getting slightly fuller as you go towards the outer corner. A good universal color would be charcoal or eggplant.

Save the black for evening…too harsh for daytime. For underneath your eye use a softer color and line softly using eye shadow, not a pencil…and remember to smudge and blend. NEVER apply liquid liner to bottom of lashes.  

Curl your lashes for a more youthful and awake look. And because mascara can weigh down lashes they may not hold a curl as they once did when you were younger.

Try a ‘curling’ mascara to see if that helps otherwise use waterproof.

Now waterproof is drying to lashes and much harder to get off so be careful to condition your lashes at night after washing your face and make sure to use a good eye makeup remover first to remove the mascara before washing your face to avoid rubbing and tugging on your delicate eye area and causing your lashes to fall out from all that rubbing.

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Bad blush:  An instant trick to lift the cheeks is to apply your blush to the ‘apples’ of your cheeks. Go with a warm, rosy color for fair and medium skin tones. Or a brownish berry for darker. 

Don’t go to bright on the blush.

Dark lipstick:  Lips lose plumpness over time and a deep lipstick makes them appear thinner. To dark a lipstick and you look harsh. The whole point of wearing makeup is to appear fresh, youthful and soft.  Remember, light brings forward and larger. Dark recedes, makes smaller ...so if you want your lips to look plump and full choose a lighter color and add a touch of clear shimmer lip gloss over your lipstick to catch the light and give the allusion of pump lips.

Or try a sheer golden gloss over to add dimension.

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Lipstick Bleed: Lip liner is the way to go to stop the bleeding of lipstick. Also don’t apply lipstick directly from the tube and apply it with a lip brush. Extra lipstick migrates, especially as the definition of the lips boarder softens with age.

Applying color straight from the tube give you to much product than what you need. Instead, dip the brush into your lipstick and dab a little on the center of your lips, which is the fullest, and then spread it to the corners which are the narrowest part.

Also, remember to apply your foundation to your lips as well first so your lipstick has something to cling to. This will add to the staying power.

And lastly, remember that ANYTHING that is severe…. a lipstick...dark, heavy liner…to dark hair color against your skin…WILL AGE YOU!!!

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Anniversary of losing MY BEST FRIEND!

Five years ago today my husband and best friend died.

He went into the hospital for heart surgery and had a massive stroke while in surgery.

He was only 56 years old.

He was also my BEST friend for 28 years.

I’m writing this BLOG post as a tribute to him, and to also help myself move forward from the shocking and devastating experience this has been for me.

But I’m also writing this post to let others know what I now know first hand.

Yes, we have heard it all before; make sure you tell those you love what you want to say before they leave this earth. Make peace, don’t hold grudges, and don’t be embarrassed or afraid to tell the truth about how you feel about another person. The truth is...it is all true!!

But first let me tell you a bit about Michael Romelli.

I met him on a ‘Friday the 13th’.

I was madly in love with him three days later on Tuesday, January 17th when I looked at him and he smiled and I felt a strong electrical current shoot thru my body.

Seriously, it isn't a cliche..I actually got hit with a lightening bolt and physically moved in my chair.

I felt I had known him forever and was instantly comfortable and felt safe in his presence.

I could tell him anything.

We were best friends immediately and inseparable.  

He was charming, optimistic, funny, and full of energy…and had the most beautiful Italian brown eyes.

He was also flawed, imperfect, and a human being that struggled with life as we all do.

I spent 22 years living with Michael trying to help him grow-up, be stronger, be a better person, and find his way.

I had to eventually leave him, not because I didn’t love him anymore, but because I couldn’t stand the ‘crazy’ any more.

I left the ‘home’; however, I never left Michael.

We always stayed best friends to each other.

I went on to start my own business and move forward with my life, but Michael, still in my life,  went on to have many health problems. 

He had high blood pressure, was a diabetic, and the beginnings of glaucoma.

I saw him through a cocaine problem, a prior heart attack, three strokes, and losing his mother and younger sister who both died of cancer exactly one week apart from each other.

The strokes had taken their toll leaving him visually impaired and unable to work anymore.

The last year and a half of his life he moved in with me and I was taking care of him...once again.

I had a lot of resentment that I was always the responsible one and I was always the problem solver.

In the last couple of months before his death, at times, I took things out on him.

Not all the time, there were many moments of laughter, and love, and watching favorite TV shows together, and I enjoyed caring and being there for him.

But I was stressed with keeping his Dr. appointments, getting him on disability, filling in paperwork for different government programs, making phone calls, filling prescriptions, making his meals, etc, and still going to work and running my business.

I was resentful at times, impatient, and feeling sorry for myself.

I know he felt he was a burden to me.

For this I am ashamed and eternally and sincerely sorry.

It is a side of me that I am not proud of.

And I will live with this for the rest of my life.

On Feb 7, 2012, I took him to the emergency room for pressure in his upper chest.

After a few days of tests we were told he needed triple bypass surgery scheduled for Monday, Feb 13th.

He wasn’t waking up after surgery.

Eight long, agonizing days and two cat scans later I was told this 4th stroke was a big one he had while in surgery and he would not wake up from it.

I finally told them to take him off life support, crawled into bed next to him, held his hand, rubbed his forehead, and for the next 14 hours lay next to him listening to his breathing until he took his last breath at 4:16 a.m. February 22nd. 

I am so grateful that I was able to be by his side when he passed.

I am so grateful that he went before me, and not the other way around, for he would have been lost, alone and unable to deal with it.

I’m grateful that he didn’t suffer to long before passing.

I am grateful that my brother, who is a sculptor, made Michael’s final resting place with his two hands…I know Michael appreciates it as well.

But what leaves me sad is that I never got to have that last ‘conversation’ with him.

You know the one.

The one where you tell each other how much you love them. How you are sorry for any mean things said, how he was NOT a burden to me and I would have taken care of him FOREVER!! 

I had planned to tell him these things, but when I called him the evening before surgery he told me to call him back, that the nurse was there to ‘prep’ him for surgery.

They were the last words he spoke to me.

I got preoccupied with TV and Facebook and when I called at 11:00 pm I was told the phones were turned off at 10:00 pm.

I had missed my chance.

I spoke to him several times each day he was in the hospital but I waited till the night before surgery to tell him how much I cared, how sorry I was for my impatience, and how I really felt.

I don’t get a second chance.

I have visions of him lying in bed wondering why I never called back.

Feeling that I didn’t care, that I must be on the computer, or doing something ‘more important’.

It bothers me so.

I know Michael knew I loved him...but he also always complained I was on Facebook to much.

I know he felt neglected. He lost his lively hood..his freedom of driving..he couldn't read small print or get on the computer anymore because of losing his eye sight.

He was restless, bored and envious of my independence.

He often would say he wished he could just go to sleep and not wake up.

I should have been more understanding.

Now I am left only with the hope that he heard me pouring my heart out at his bedside while he was in a coma.

Now I am left only with the hope that the words I poured into a letter left in his cremated ashes will somehow reach him.

Now I am left only with the hope that my apologies and tears that are nearly an everyday occurrence for me will find their way to him.

My Michael at 56.... just 9 months before passing
My Michael at 56.... just 9 months before passing

I was desperate to find a current photo of him. One of how he looked now. I have many, many of him taken over the years of him looking young, handsome, fit, and healthy. But only had one of him recently taken 11 months ago after his second stroke.

Taken in one of those funny photo booths.

Older, scruffier, heavier, greyer, puffy eyes, but it is all I have now to remember him.

How I wish I had made a point to have a current professional photo done of us together.

I don’t get a second chance.

So here is what I know for sure.

We are all going to die.

Our loved ones can be here today…and gone tomorrow.

We don’t get second chances.

Say what you want to say TODAY and don’t take for granted that you can say it tomorrow.

Make sure you take current photos/videos of your loved ones. Believe me you will want a

current photo.

Make time for your loved ones. Facebook, work, TV can never take the place of your loved ones.

Be kinder, gentler, more patient, more compassionate and more understanding of your loved ones.

And here is what I want you to know about Michael John Romelli.

He was a big kid at heart.

He was a blue collar, simple guy.

He loved sweets.

He had nice, strong hands.

He would have given you his last dollar if you needed it.

He was very personable, liked meeting new people and getting to know them.

He enjoyed watching informative and intelligent TV like Discovery/History channel and HATED ‘reality’ TV.

He enjoyed classic rock and country music.

He was good at math.

He loved Halloween.

He loved camping and hiking and street fairs.

He loved to garden and grow his own fruits and vegetables…and was good at it.

He was great at remembering faces, locations and could navigate around anywhere, didn’t need a GPS. He never had to stop and ask for directions.

He loved going for long drives out to the country.

He seriously collected LEGOS… I mean many thousands and thousands of dollars of LEGOS. 

He loved animals, was great with children, and helped the elderly.

He adored Deeva and Lily, and they adored him.

He NEVER held a grudge, and would immediately move forward from an argument.

He was my biggest supporter of my starting my business and was always happy for all my achievements.

He was a nice guy.

He was a big pain in the ass many times…but he was ‘my’ big pain in the ass.

I know he loved me… always, though he many times wasn’t clear as to how to show it.

And I hope he watches over me and guides me through the rest of my days till I can be with him again.

Two months after losing him I had a dream.
My dream was of a thunderstorm coming, the sky was very dark…almost black. It passed and the sun came out.

I awoke the next morning with the very clear message.

‘The sun always comes out after a storm’.

I believed it was my Michael telling me things will get better.

His corneas, some skin and some bones were donated to organ donation, and I have since found out that his corneas have helped a woman in Kearny, NJ and a gentleman in New Hampshire.

Michael’s eyes, his beautiful brown eyes, have helped others to see.

I scattered some of his ashes around the base of a beautiful tree in a local park near me when he passed where I will hoped he became one with this tree and Deeva, Lily, and I go often to sit under the tree and be with him.

I called him ‘Bear’…or ‘Bear Bear’.

He mattered.

I will miss him.

“For it was not into my ear you whispered, but into my heart. 

It was not my lips you kissed, but my soul.”

                                                  ~judy garland

The two of us in happier times

Thank you for listening…now go tell someone you love how much you love them…and take a current photo of them too while you are at it.~

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How to Apply Make-Up for a Job Interview

Whether you are looking for a new job, or just a promotion, your makeup can make the difference between your getting the job or not. Your personal grooming should communicate reliability, competence and professionalism as you prepare for a job interview.

Overall, the key is to understand the importance of first impressions.
More importantly, when you feel confident about your appearance you'll be able to focus on presenting your qualifications and experience.

Makeup for a job interview should be light, natural and sophisticated.  It should only accentuate your natural beauty.  If you look in the mirror and all you see is your makeup, it is too heavy and most likely you just need to rethink your color choices.
You don't want to apply the same make-up you would wear for a night on the town as for an interview.

 

Makeup: Less is more, stick to soft, muted colors and don't overdo it.

 

  • Give yourself extra time. If you take10 minutes to get ready in the morning, allow yourself 20.
  • The night before your interview, exfoliate face and lips by gently rubbing with some salt and olive/coconut oil. After, rub some coconut oil into your lips and top with some Vaseline. 
  • Get rid of any errant eyebrow hair or chin hair with the help of a good pair of tweezers.
  • For your face, you probably won't need much more than concealer and loose powder. If you have blemishes or uneven skin tone, by all means, use a foundation. Apply foundation with a damp sponge squeezed in a paper towel of excess moisture. This will assure a very light, sheer coverage and not too heavy.
     
  • Avoid too much eye makeup. Use eye shadows in neutral shades such as tan, taupe, brown, soft plums, grey and cream. You need to look competent and capable, not sultry or sexy.
  • A thin line of smudged pencil eyeliner is really all you need on top lashes.
    Skip the liquid liner; even if you can apply it like a pro, it’s too much for an interview. 

    A thin coating of mascara will complete the look leaving your eyes naturally beautiful and not appearing heavily made up. After applying mascara on your eyelashes, comb through them to remove any clumps.
  • The use of a soft pink blush, lightly applied on the apples of your cheeks will give your face a fresh, muted look. Use this rather than bronzer for a natural looking, healthy glow.
  • Wear lipstick, not lip gloss.  Keep your lip color as neutral as possible – a shade or two closer to your natural lip color will work well, or try a very pale berry or pink color, and skip the lip gloss.
  • Avoid wearing any makeup comprising of glitter, shimmer or sparkle.

 

Hair:  Keep it simple

  • If you can, wash and dry your hair the night before the interview. By getting that out of the way you'll save time in the morning
  • If your hair is long, consider pulling it back in a ponytail. This way you won't be tempted to absentmindedly fiddle with it.
  • Even if you don't use hair spray every day, a light dusting of it will keep flyways at bay.
  • Skip the flashy hair accessories.
  • Keep your hair out of your face at all costs. Long bangs falling into your eyes are sexy for a date, but they won't project a professional image. If you need to get them out of your face, use a simple barrette or bobby pin.

Nails: Unless you have naturally clean, even, hangnail-free nails get a manicure.

 

  • It doesn't matter whether your nails are long or short, but they should be neatly filed.
  • A neutral nail is fool-proof, so look for barely-there beige and pink polishes. Classic red can work, too, but use your judgment: It'll probably fit in at an ad agency, but not at a conservative law firm.

 

Fragrance:  Don't wear any. Your interviewer might have an allergy.

Or what if it turns out to be the one scent she doesn’t like.

 

 One might perspire more than usual during an interview due to the added stress, so it is important to keep blotting tissues handy at all times. 

Also, keep in mind the fluorescent lighting can have a drastic effect on the makeup, particularly that with orange and green tones. It is advisable to use colors in rose and pink families to combat this effect.

Get to interview a few minutes early to touch up in the restroom or a nearby cafe, to check for perspiration, lipstick on the teeth, crumbs around the mouth, and anything around your nose.

Remember to hold your shoulders back and walk tall. 
Be confident and enjoy the experience.
 

Finally, SMILE. All of the primping and grooming doesn't mean a thing if you aren't excited to be there. Good luck!

Need help??  DEEVA BEAUTY offers personal and private one-on-one makeup lessons.
www.deevabeauty.com 

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TIPS FOR GREAT HEAD SHOTS

Professional head shots are a must in today’s media-driven environment.

These shots need to tell the world about you and your personal brand because it is the first thing most people see, and your styling must be consistent with, and reflect, who you are and what you do. 

You want to come off as friendly and approachable, as well as professional and trustworthy.

They are a must for your website, your Facebook profile and your LinkedIn profile. 

But remember professional head shots aren't just for people 'in business' or for our careers. 

They are fabulous for posting on dating sites as well.

There is A LOT of competition out there everyday that we are competing with...you NEED to put your best self forward.

That said, for best results I highly recommend making the additional investment in a professional makeup artist and hairstylist. 

You would do this for your wedding day to ensure you looked your best, so why wouldn’t you make the same investment in photos that will represent you to the world?

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Makeup makes a huge difference in a head shot photo, period. 

Most women know how to apply makeup for everyday use but there are a few differences in applying makeup for photos; especially glamour. 

If you are reasonably good at applying makeup yourself though, and would rather do it yourself, here are some basic points that you might find useful. 

1. Exfoliate:

Make sure you exfoliate a few times over the week or two before your photo session to ensure your skin is smooth and there are no dry skin patches.   

2. Moisturize:

Apply a good hydrating moisturizer and remember oily skin still needs a moisturizer just one appropriate for oily skin. 

3. Foundation:

Match the color of foundation to the natural color of your skin in the neck/chest area.

Use a foundation that gives you a good even coverage. Use liquid if your skin is dry and a powder if you have an oily skin type. Make sure to blend it up into the hair line and around the perimeter of the face. There should not be a drastic difference between the color of your neck and that of your face.

Choose a foundation with NO SPF in it.  

Foundation with SPF create flash white…your face will look whiter than the rest of your skin.  

4. Concealer:

Concealer should be 1-2 shades lighter than your skin tone.  Apply concealer to hide marks/blemishes, lighten your under eyes as well as the inner corners of your eyes, and used if there is any discoloration around the lip area. It can also be used as

a base for your eye shadow to help it stay on longer. 

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5. Eye shadow:

Satin or matte finish eye shadows work best with the camera because they do not reflect the light as much as a shimmer would. Shimmers make the light reflect and cause the features to get washed out.

Avoid frosts or garish colors. 

6.Eyeliner and Lashes for eyes really makes the difference in a photo. Choose a softer color than black for your liner like charcoal and a natural style lash that just adds to your lashes but without looking like you’re going to a night club. Helps define the lash line and makes eye pop.

7.Eye Brows:

Never forget to define/fill-in your eyebrows to define your eyes. It makes a HUGE difference.

8.Lips:

You should lightly line your lips with a liner that softly matches the color of your lipstick.

Choose a lipstick/gloss is a color about one shade deeper than you normally wear it.
Try to avoid highly shimmer and frosted on your lips.  

9. Blush/Bronzer : use more than you normally would. 

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10. Plenty of powder:

Don’t be afraid to use a lot more powder than usual to keep your skin matte. You should bring yours and apply extra powder regularly.

Even if you've never used powder in your life, please use it for your portrait session.  Powder makes the difference between a beautiful portrait and just a portrait.

Use lots of it to set makeup and to keep down shine. Shine is our enemy when it comes to photos! 

Remember to apply too much In order to look great in photos you have to apply a little more make up than you would for everyday. So if it looks too heavy, it’s probably just right for the camera. If you are unsure, then go out into the sunlight with your mirror. Not so drastic anymore is it?

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Natural looking makeup for a photo shoot does not mean light makeup by daily makeup standards. You’ll be applying a good amount of foundation and using a lot of powder, compared to when you are going to work. What you need is good coverage combined with natural look finish.

You will probably think you that you are wearing too much but remember that the lights take away from whatever amount of makeup you have on so don't worry.  

More tips:

Do a dress rehearsal at home in front of a mirror. Practice poses and expressions.

Do not drink alcohol the night before your shoot (you don’t want puffy eyes).

Drink lots of water and be well rested (so your eyes will not have dark circles).

Make sure you get plenty of sleep at least the night before your shoot if not two or three nights before.

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What to wear:

  • Wear clothes that are comfortable and that make you look great
  • Don't overdress
  • A simple black shirt/blouse/dress is often a good option
  • Darker clothes attract less attention and put the attention on your face and eyes
  • Solid colors are great
  • Avoid busy patterns and large lines or stripes
  • No glitter
  • Avoid red as a dominant color
  • Turtlenecks aren’t the best option

Jewelry:

  • Keep jewelry extremely simple - small is better, unless of course it really represents your brand and personality.
  • Avoid jewelry that would distract from your face or that looks dated
  • The picture is about your face not your jewelry
  • Classic Pearls are always a good choice 
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What to bring:

  •     Samples from magazines or other head shots to help communicate the look you want
  •     Makeup and hair products for touch ups
  •      Favorite music (to help relax you)

Just like a professional hair and makeup artist, you get what you pay for. These days it seems like anyone with a digital camera refers to themselves as a professional photographer. Make sure they have a website, happy reviews from prior clients, and a portfolio of their work that will speak for itself. Try to find a photographer whose work reflects that of you and your brand.

And remember there is nothing to be nervous about. 

A good photographer will know how to put you at ease and in a few minutes you will relax. 

Try to have fun and let your personality shine through.

If you need help with hair and makeup for your professional head shots please reach out to me

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MAKEUP COUNTER MANEUVERS

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Having fun while shopping smart

You’re off work. You’re in the store. The people are beautiful, the products look delicious, your favorite song is playing and you’re having a blast. That’s when it happens. A lovely lady invites you to sit down for a free makeover or to just try a new product for a moment and you’re hooked. Thirty minutes later you’re walking out of the store with $300 worth of makeup that 30 days later you won’t even be wearing and will sit in the bottom of your drawer with the rest of your wasted purchases. But, there’s no reason why the story has to end like this. Makeup is fun and it’s natural to get caught up in the moment.

You really can have it all — all the fun and end up wearing all those new colors, if you take a moment to think before you act.

Just ask yourself these basic questions:

WHEN:

It’s best to make major makeup purchases when you’ve planned to do so. Spur-of-the-moment makeup purchases are almost always a waste. If you find yourself unexpectedly sitting at a counter getting your makeup applied, just say no! Chances are you won’t miss what you didn’t purchase and you can always return the next day or even next week and buy something after you’ve had a chance to consider it first.

WHERE:

By nature, makeup counters in stores are public. It can be intimidating or even embarrassing to have so many people watching while you have it done, with everyone waiting to see what you will do. It often seems like the simplest thing is to just say yes and buy as much as you can afford — or more so! If you really want makeup advice and a more normal setting, book an appointment for a private makeup lesson with a professional.

That way you get more attention, and you can buy — or not — in a more relaxed atmosphere.

WHO:

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Before you sit down in the chair, don’t be afraid to ask who the person is who will be applying your makeup. Obviously, if you’re in a store they want to sell you something, there’s nothing wrong with that. But you should ask them what they’re training and background is. Ideally, you want someone who besides selling, knows about skin care, or nutrition, or some other area of beauty. Makeup is not just something that you artfully swipe on your face — it’s part and parcel of a total beauty package.

Remember your makeup is only as good as the condition and health of your skin underneath.

WHAT:

Know if you are getting a real makeup lesson or if it’s just a makeup application. In a lesson, you will have the opportunity to ask questions and to apply the makeup yourself so the expert can guide you and you will know that you can do it yourself before you get home. This is not the same as someone applying makeup on you and telling you what they are doing.

It is often well worth it to pay for a makeup lesson since you will end up making smarter makeup purchases and actually wearing what you buy.

The few dollars spent on a lesson will save thousands over time.

WHY:

There are many makeup looks for every woman. You’ll have the most fun and get the most out of it if you ask for something specific, whether you need something to wear to work, or for a special party or event, or for something fast but glamorous when you’re running out of the gym. Big shots and actresses have personal makeup artists that help them feel glamorous and special.

That's where I come in, I help the average woman feel special and pampered without any morning-after regrets.

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Contact DeeVa Beauty today for your personal and private makeup lesson. 908.247.0244

The Holidays are right around the corner...makes a wonderful gift.

Gift Certificates Available!!

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PROPER EYESHADOW APPLICATION

The focal point of the face is the eyes, and proper eye makeup application will make your eyes pop and leave them stunning.

But you need to understand their shape and where to apply your eye shadow and eyeliner to really bring them out and open them up.

You also need to know which shades of eye shadow and eyeliner will best enhance and intensify your eye color. 

Anyone looking at you should notice your beautiful eyes, not your eye shadow.

Eye Color

The most important thing to remember about choosing eye shadow and eyeliner is your own eye color. You want to select shades that will bring out the natural color of your eyes.

Your goal is to make your eye color "pop" or stand out, not for your eye shadow to compete with or diminish your natural color in any way.

The key is to select a color opposite from your own eye color. 

Whenever you pair two opposite colors, they intensify each other.

The opposite of blue eyes is a warm shade of brown, or tawny or golden shades. 

By using shades of eye shadow or eyeliner that is the opposite of green ....coppery warm browns or purple..... they will make the green in the iris of your eyes look much more green.

If you have brown eyes, lucky you! You can experiment with a variety of colors and still enhance your natural eye color.

So play with purple, green, gold, navy, silver, copper, or brown. 

Any color looks beautiful around brown eyes; you will not be competing with your natural eye color.

Hazel eyes are a mixture of colors, either green and brown or green and blue. 

Depending on which color you want to enhance, choose your eye shadow to bring that color out, and place your eyes in the color category you want to enhance.

When choosing eyeliner, you should follow the same rules as when choosing eye shadow.

In my opinion though, bronze, brown, black, and charcoal will do more for defining your eyes than bright colors and I love an eggplant liner with every eye color as well.

You do not have to match your eye makeup to your clothing, although some women think you should. 

Makeup is an accessory to 'you'.

Makeup is not an accessory to your clothing.

Once again, the theory about opposites complimenting each other applies here.

Choose what looks best on you. 

That way, you will choose shades that will compliment you, instead of taking a back seat to your clothing or eye makeup.

You are trying to achieve two things when applying your eye makeup.

The first is to give your lid shape by visually “pushing away” the areas you don’t want to see and “bringing forward” the areas you do want to see.

Proper application will make your eyes appear more open, so they look awake, and in the end this will make you appear years younger.

The application for all eye shapes is very similar, because you always use the same three key ingredients; you just slightly adjust their placement for each individual eye shape.

It takes three shades to shape the eye: a highlight, a midtone, and a contour shade.

The basic rule to remember is that everything you highlight will visually come forward or become more prominent, and everything you contour or darken will recede or move away from you.

Using three shades creates a subtle visual trick to help bring out one of your most beautiful features and help draw attention to your eyes rather than your eyelids.

While there are thousands of shades to choose from, everyone should use the three-shade application technique for best results.

Highlight

Your highlight shade is the lightest of the three eye shadows. Everything you highlight

comes forward visually.

A matte finish will give you a more subtle look than a shimmer finish.

The shimmer will be more dramatic.

Also, the lighter the highlight shade is, the more dramatic your end result will be. A softer or more flesh-toned shade will give you a less dramatic look.

The highlight shade should be applied to your brow bone, the area underneath your brow’s arch and your eyelid.

Also apply your highlight shade to the inside corner of the lower lash line.

This will really help open up your eyes, making them appear larger and more youthful.

Midtone

Your midtone shade is the middle shade of your three eyeshadow colors, deeper than your highlight shade and lighter than your contour shade. It’s the first step in the blending process and in creating definition in the crease of the eye. This shade should be the most natural,  an extension of your skin.

Most of the time it is best for your midtone to have a matte finish, but it does not always have to be matte.

A matte finish gives it a more subtle and natural appearance.

The application of your midtone will start the reshaping of your eyelids, because everything we add depth to will visually recede away from us.

To apply it, start from the outside corner of the eyelid, so that area will get the most

midtone color, because the first place you lay your brush receives the highest concentration of color. Gently move your brush along the crease into the inside corner of the eyelid.

If you want a very defined crease, you can apply a few more layers of your midtone

shade, always making sure to blend it where it meets the highlight shade. 

Then, take your midtone and apply it all along your lower lash line. Once again, start your application from the outside corner, sweeping it across to the inside corner.

Contour 

The contour shade is the deepest of the three shades. It’s not necessarily stark or dark

but it is the eye shadow that is the deepest color of the three.

Your contour shade does the most dramatic reshaping of your eyelid because of its depth. 

This shade really helps define the eyes.

To apply, take a brush with shadow and move it across your top lash line from the outside corner toward the inside corner. 

You are brushing along your lash line to help create a more blended effect with your eyeliner, which is always more flattering and more youthful.

Then, bring the color up into the outer portion of the crease and blend it inward, about a third or, at most, halfway across. 

Your goal is to create a gradation of color, with the outer corner of the eye being the darkest and becoming lighter as you move in towards the inside of the eyelid, towards your nose. 

By layering your contour shade on top of your midtone shade, you’ll get the blended, defined look you want.

You can also apply the contour color underneath and along the lower lash line to define your eyes.

Blending it over your eye pencil will also help give you a softer, more subtle lined effect.

For a more dramatic eye, you can always apply several layers of color to build the

shade’s intensity. Add color in small amounts.  

If you need to soften your application, simply take a little loose powder and a clean brush, and brush the powder over what you just applied to soften the color.  

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BEAUTY TIPS

When your insides are healthy, your skin looks its best.

Try a healthy diet and supplements with your skin-care regimen.
500-1,000 mg supplements of purified fish oil will keep your skin hydrated and naturally moisturized, and they can also help minimize symptoms of eczema.
The importance of fish oil is widely touted for cardiac health, preventing cancer, improving memory, and keeping our immune systems in check.

Eat a Mediterranean diet full of fish, fruit, vegetables, olive oil, and tea. This diet provides the skin with the good omega fatty acids and antioxidants it needs to maintain a healthy glow and reverse sun damage.

Eat foods with antioxidants and good fats such as blueberries, blackberries, cranberries, broccoli, tomatoes, spinach, carrots, kale, beans, prunes, raisins, tea, and whole grains and avocados.

Exfoliation is key in order to remove the dead, complexion-dulling skin cells that accumulate on top of your skin. When you exfoliate, you're revealing fresh cells underneath, evening out the skin's surface, and giving it a healthy glow.

Try mixing corn meal with warm water. 
This DIY money-saving mixture can act as a scrub. Use it twice a week.

Exfoliate with a well-formulated alpha hydroxy acid (AHA) or beta hydroxy acid (BHA) product. You don't need both — AHAs are generally best for dry, sun-damaged skin while BHAs are best for acne- or blackhead-prone skin.

You will see increased smoothness, improved skin tone, and fewer wrinkles.

Avoid smoking. The difference in texture, wrinkles, and pigmentation is enormous between smokers and nonsmokers. For every ten years you smoke, your face ages 14 years.

No picking, squeezing, or fussing over your blemishes.

That damage will lead to scarring and more breakouts.

Never go out without SPF 30 on your face, neck, ears, chest, and hands. This will help keep dark spots and premature skin aging under control. If you're driving a long distance, keep applying SPF 30 on your hands, face, and neck. And don't forget that glass doesn't filter UV rays, even in your home or office!

Cleansing your face at the end of the day is a must.
Pollutants, debris, and oils all accumulate on your skin throughout the day, so you need to wash them off.

Sulfates make your cleanser foam, but they strip too much of your skin's sebum away, leaving you feeling dry, flaky, and even itchy. Look for sulfate-free formulas of body washes and face cleansers and check the ingredient labels — sodium lauryl sulfate is the biggest culprit, but any ingredient in which the last word is 'sulfate' is best avoided.

As the thinnest skin on the body, the eyelids tend to be very sensitive.

Most people often neglect their lips.

Here's a simple homemade scrub recipe that's effective to get plump, smooth, kissable lips: Take some white sugar, mix some olive oil, and scrub your lips.

Also, get into the habit of running your toothbrush across your lips in a gentle scrubbing motion to exfoliate.

The body depends on sleep for every single thing it does. Skin cells are some of the most rapidly rejuvenating cells in the body and our body repairs itself at night while we sleep.

When skin cells don't turn over quickly enough, our skin looks dull and lifeless, and so do we.

Try to sleep on your back. Doing so prevents wrinkles.

Your skin needs its daily dose of water, which is more than your intake of H20.
Sodium hyaluronate, more commonly known as hyaluronic acid, helps balance your skin, bringing it to a normal pH level. Balanced skin is ideal for all healthy skin functions.
When this ingredient is used in cosmetic formulations at a high concentration (check the ingredients list and make sure it is somewhere in the middle or toward the top of the list), it will leave your skin plump and 'dewy' looking.

Apply facial serums or lotions to the back of your hands and then "roll" the back of your hands up your neck. Now you've treated your neck and hands at the same time.

These are the two telltale areas often forgotten that show signs of aging.

As soon as the weather turns cold, put ordinary honey, (a natural ‘humectant’) on the back of your hands for 3-6 days or nights. This stops red, scaly, bleeding hands from starting and keeps them smooth all winter. Coconut Oil and Olive Oil are natural moisturizers.

Wet (but don't drain) caffeinated tea bags and freeze. Use the frozen tea bags on closed eyes for 20 minutes three times a week to reduce dark circles, puffiness, and discoloration. Tea bags can be any brand but MUST have caffeine, which does the work.


Take biotin every day. It helps keep your nails harder and thicker since they tend to thin and peel with age.

Wash your makeup brushes often and change your sponges frequently as bacteria love to live in them.

You don’t want to apply fresh makeup with a brush filled with old makeup as it can retain bacteria and cause breakouts.

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Find YOUR Purpose!! Share YOUR Gift!!

We lose ourselves in the things we love. We find ourselves there too!

Howard Thurman once said,

 “Don’t ask what the world needs. Ask what makes you come alive and go do it.

Because what the world needs are people who have come alive.”

When you discover what makes you come alive the world will open up and the universe will create opportunities for you to do just that.

Whatever it is, you will feel compelled to speak up about it and do what you can to make a difference. You cannot keep yourself from talking about what you care about most.  

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Sometimes God gives people a passion to speak up for a group of others who can’t speak up for themselves: the persecuted, the poor, the imprisoned, the mistreated, the disadvantaged and those who are denied justice.  

The Universe gives us all different passions so that everything that needs to get done in the world will get done.

You have to figure out how to get your gift out of your heart and into the world where it can be loved and appreciated.

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Sometimes that passion comes from personally experiencing some tragedy or obstacle in your life such as abuse, addiction,  depression, disease, or some other difficulty.

The challenge is that it is hard to understand this while you are going thru the challenges or pain.

Usually the worst things that happen to us in life lead us to the best things that will ever happen to us and lead us to our true missions and passions in life.

Don’t make the mistake of discounting any of your experiences.

They are there for a reason.

It’s your job to figure out what that reason is, learn what you need to from it and the move on and use what you can for your purpose.

Look at every experience as an opportunity to grow and learn more about yourself.

Know that wherever you are on your journey that is exactly where you need to be.

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Wherever you’ve been, and whatever you’ve done so far, both good and bad, your entire life was building up to this moment. Now is the time to rise up into your greatness.

A greatness you never could have reached without going through exactly the things you’ve gone through.

Everything you’ve experienced was for a reason and a purpose.

No matter how low you might have descended, there is no shame and no limit to how high you can now rise.

Don’t waste your failures…learn from them…use them.

Don’t push your dreams aside…pursue them.

Remember...we ALL have a 'story'.

I do as well.

USE YOUR STORY!!

I also think most of us have a dream, a secret aspiration we never admit to anyone else for fear of being laughed at. Yet the dream remains in our head and our heart and never really goes away. You feel it’s your destiny, planted in your brain like a little seed.

I do as well.

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I am very passionate about helping animals in need.

And EMPOWERING women thru helping them look and feel good about themselves.

However, I also secretly have wished to be a motivational speaker. 

To inspire and encourage other women in pursuing their dreams.

To not be ashamed of their story, to learn from it, to share it, and to find their gift through it.

There I said it. I put it out there. I’ve not shared that secret desire with many people.

Until I get the opportunity to actually stand up and do it in person, I will l do it here thru my BLOG posts.

It is said…If you have life you have a purpose.

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What are YOU willing to do?

What are your strengths?

What are your passions?

What are your dreams?

Who can you help?

Who can you teach?

What’s your secret dream?

What do you wish for?

SAY IT!!!

PUT IT OUT THERE!!

Then take a breath

 Have a plan.

GO FOR IT!!

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"God created you as an individual with special gifts, skills, and talents. You were placed on this earth for a reason and a purpose. You are meant to discover who you are and to express yourself in your own unique way. God and the angels want you to be passionate about what you do for work.

They want you to find your life's purpose so you can help and serve others."

~Connect with Angels

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Indraloka Animal Fundraiser

Hello my friends!

I want to share a quick fundraiser with you for an organization I've quickly come to love.

Indraloka Animal Sanctuary is a hidden gem in Pennsylvania that I want you to know about.

It stands true to its namesake and is a 'heaven on earth' for all of its rescued animals.

Most of their animals, like Jeremiah, have overcome great odds to find their peace at Indraloka.

Having met Jeremiah myself, I have to say, such resilience evidently leads to absolute silliness and is a joy to know exists - he is quite the jokester, chasing his chicken friends, and kissing his favorite horse friend through the fence.

IAS is embarking upon a simple fundraiser:

for 1,008 people to each raise a mere $108 (or more, if so inclined).

I've joined the team and am hoping, at the very least, for you to share my fundraiser page with anyone you know who has compassion for our farm animal friends.

DeeVa Beauty has made a donation  and with a few others have met my initial $108. that I committed to but am trying for more.

Ive posted on my FB page that I am willing to offer 'two' lucky brides a discounted bridal rate for her wedding day makeup of which that money will go to the fundraiser.

If you will help me spread the word, and possibly make a small donation if you can.

$1.00 is not to small to send.

Times are tough and money is hard to come by....I know.

But everyone can spare 1.00 to help Gods children.

I'd be thrilled.

And should you find yourself inclined to join the team and raise your own $108. please do so.

Most of all, I want you all to know about this lovely place.

This sanctuary, this team, these people and these animals...they are good and beautiful and full of heart. They are worthy and deserving and I hope you'll follow their progress and find joy in their success and stories.

And for those that live close by take the ride up, especially with your children.grandchildren and spend the day meeting the animals and teaching your children to respect, and have compassion for them.

http://www.razoo.com/story/Deirdre-Mahon-Fundraising-For-Team-Indraloka

Thanks so much for your compassion and considering 'any' support.

My beloved Jeremiah  ♥
My beloved Jeremiah  ♥

http://www.deevabeauty.com

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My Trip to Indraloka Animal Sanctuary

Those of you that know me know I absolutely LOVE LOVE LOVE animals....ALL animals!!

And those of you that dont, well I'm letting you know now. I adore animals...ALL animals!!

So it was very exciting to me to be able to visit an animal sanctuary recently in Pennsylvania.

I had first heard about the Indraloka Animal Sanctuary when I saw a video that was circulating on Facebook about a poor little sweet pig named Jeremiah.

This poor thing was rescued from someones backyard after someone called the authorizes upon seeing it out in the frigid bitter cold.

The emaciated little pig struggled to breathe as blood poured from his snout, and yet his eyes were filled with hope.

Under filth-encrusted sores and protruding bones, he wanted to live...just like you and I.

He was named Jeremiah, “God will lift him up.”

Jeremiah, fighting to live.
Jeremiah, fighting to live.

The humane police officer heroically rescued him from a living nightmare on Thursday night on February 20th, but did not know if he was rescued in time. The vets warned that the damage might be too great.  Jeremiah might not survive.

He got worse before he got better.

Vet visits, medicines, feeding his broken body by hand and even by syringe, and praying for his survival.

Long-term pneumonia left his airways so scarred that blood and mucus spewed from his nose as he battled for air.

Painful ulcers on his feet and legs from being forced to live in his own filth caused his legs to swell unnaturally.

They feared that even if he survived he most probably wouldn't be able to walk again.

And yet, throughout all of it, Jeremiah fought for his life.

Jeremiah
Jeremiah
Jeremiah
Jeremiah

Eddie Traffic, is another young pig who on the morning of December 23, 2013, jumped from a slaughter-house bound truck in the midst of heavy I-80 Parsippany, NJ traffic.

The terrified pig waited on the highway with cars roaring by for four hours before help arrived to take him to a safe home and a new life.

Eddie Traffic
Eddie Traffic

I had the awesome pleasure of meeting these two gorgeous gentle souls, as well as many other of the animals wondering happily and freely on the property. 

Horses, goats, sheep, chickens, cats, and cows, many pigs, and even a peacock.

There is something so beautiful about seeing animals roam freely, under the sun, breathing the fresh-air. 

Animals are no different than us. 

We all want the same things. ...sunshine, fresh air, a kind, gentle hand to give us belly rubs, to be told we are special and beautiful.......and some 'treat's.

Located in Mehoopy, Pa., Indraloka is an all species animal rescue and provides “heaven on earth” to more than 150 animals who have nowhere else to turn. 

They educate the community, especially children, on ways in which we can better care for ourselves, others, and the environment all while helping animals in need.

They are always looking for 'volunteers' and it is a beautiful way to spend the day with your children, so make sure you bring some treats with you. The pigs love bananas and apples, and so do the horses.

They could also use donations and DeeVa Beauty was happy to make a small one.

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It was a 2 1/2 hour trip each way for me from North NJ, but it was worth the drive to meet the animals......and my beloved, forever in my heart...Jeremiah, who has had made a miraculous full recovery and is up and about walking and playing and making new friends.

Jeremiah, you truly have been 'lifted up by love' ♥ .............and I am still swooning from our 'kiss'!!!

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http://www.indraloka.org

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All rights reserved.  Copying in any way is prohibited.

A BOUDOIR SHOOT?....you know you want too!!

BOUDOIR:

A woman’s dressing room, bedroom, or private sitting room.

A boudoir session can be the best gift for the love in your life ...or just for yourself.

Just imagine a little black book that reflects the beautiful, confident and sexy side of you.

Boudoir portraits are for all women of any age, shape, and size and ‘beautiful’ or ‘sexy’ doesn't just fit one mold.

We are all beautiful and sexy in our own way. Having confidence and believing in yourself is what makes fantastic pictures. Don’t keep putting it off till you are the‘perfect’ weight.

Hey, curvy looks best in this type of photography anyway.. (and in real life in my opinion!)

Boudoir is for all age ranges and personality types. Whether you are softly feminine, a naughty devil, or a sultry, glamour diva, boudoir is for ALL women.

But let’s face it; most people don’t enjoy having their photos taken. So you can imagine how that discomfort must increase when they decide to do a boudoir shoot in their underwear. Never fear, I am here to give you a few simple tips on preparing for your boudoir shoot.

First of all, Boudoir has gained a reputation for being trashy or common but this isn't true.

Boudoir done right is sexy, tasteful, and very sensual......... as it should be.

Boudoir does not necessarily need to mean lingerie shots or showing a lot of skin, and your photographer will be able to make you look sexy in even a pretty dress or sweater, exposing not to much.

Your boudoir session is all about having fun, getting glammed up, dressed up, letting your hair down and forgetting about little insecurities.

Treating yourself to new lingerie and beauty treatments before the session is a definite excitement and confidence builder!

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How to prepare for your Boudoir shoot

Do your nails and toes. It’s a good excuse for a spa day. Get a good mani/pedi.

Chipped polish is not sexy.

Your nails don’t have to be long, just a nice manicure. Color is optional. It’s usually best to stick with a color that’s fairly neutral, so it doesn’t clash with any of your outfits.

But if it is your personality to love bold colored nails…go for it!!

Hair. It’s best to have a cut you like and to be mindful of your roots. Make sure you have timed your appt with your stylist correctly. Depending on your hairstyling, this could be either the day before or directly before your photography session.

Don’t change your style or color right before a session.

If you tan, the most important thing is an even skin tone. But don’t overdo!

You will not feel sexy with a painful sunburn!

Do apply lotion.

By keeping your skin super moisturized, you will create a natural glow to your skin.

Please make sure you exfoliate your skin...all over from face to toes...a day or two before.

Get a professional eyebrow waxing...also a few days prior, not the day before.

Shave your legs and take care of your bikini area.

You may not be exposing this area…. but YOU will feel sexier, and THAT will show in the photo.

If you normally work out or are active, you know what activities will help you to feel sexy and lean. Do that the day before, but not the day of. Your muscles actually swell after a heavy workout.

Schedule your session taking into account your ‘cycle’ .

You will feel sexier without your monthly visitor.

If you’re worried about your mid-section, watch what you eat and drink.

There are certain foods and drinks that can cause bloating so try to avoid those for a day or two before your shoot. Limit your sugar and salt intake. Salads and fish a few days prior.

Limit your carbs....pasta, bread ...as these retain water.

It is good idea to have a little something in your stomach before the session.

Also, if you want a glass of wine/champagne to relax you, you really need to eat a little.

What to Wear to Your Boudoir Shoot

Don’t wear any tight clothing especially underwear. These will leave pressure marks in your skin and they take awhile to disappear.

The best thing to wear is a but­ton down shirt so your make-up and hair will not be messed dur­ing wardrobe changes. You can slip in and out easily.

Arrive with a clean face with no makeup on.

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What to bring to your shoot

Everybody has different tastes in lingerie and this can be very personal to some people.

Always bring what you are comfortable wearing as being confident and comfortable has a big affect on the outcome of your images.

Look at magazines to see what you like. Go through your closet and your friend’s closets!

What does your partner like? What do you like about your body?

Use lingerie and other clothing to show off.

Treat yourself to some pretty lingerie.

You will probably never do anything like this again so really make an event out of it. Treat yourself to some beautiful lingerie. Not only will this make your photos more interesting, it will boost your confidence, making you look your best. Be sure to try the lingerie on beforehand, and maybe bring a friend with you to the dressing room that will be totally honest.

Plan on three or four outfits changes for a two hour session. (Discuss this with your photographer before hand)

  • Corsets
  • Killer push up bra
  • Boy shorts
  • Stockings/garter belts
  • High Heels
  • Men’s white shirt
  • Shawls
  • Bikinis
  • Brides tiaras, veil, wedding lingerie
  • Gloves
  • Fishnets
  • Hats
  • Jewelry
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Bring extra shoes

Bring the appro­pri­ate shoes to com­plete an outfit but also pack extra shoes.

You never know what may occur with shoes in regards to the heel.

Fur­ther­more, if the shoes hurt halfway through your session then have an alter­na­tive option avail­able with you.

But remember...stilettos..stilettos...stilettos.

Nothing makes you feel or move sexier than a sexy high heel show.

Hair and Makeup

Unless you know how to do camera-ready make-up on yourself, then professional make-up for your boudoir shoot is a must! Having the hair and make-up stylist is a fantastic experience, and it is nice to be pampered, especially if you are going out afterwards!

Makeup can be as natural and fresh, or sexy and smoldering as you wish.

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False Lashes!!

You may think they look somewhat fake in real life and you may feel weird wearing them.

However, in the photos they make a HUGE difference. You actually don’t really notice them in the pictures, but you will notice their effect. They accentuate your eyes. These are a must-have.

Trust me…they will make you feel glamorous and sexy!!

Most women will have never seen themselves styled; posing in beautiful lingerie, hair and makeup done, so you have to be prepared to see yourself in a different light.

Arrive early

Pack your costumes, lingerie and any props the day before. No rushing around at the last minute packing your bags.

Leave the house early the day of the shoot. You do not want to arrive fran­tic and stressed from deal­ing with traf­fic for these emo­tions may carry over into your pic­tures. You want your images to relay a pos­i­tive energy not a stren­u­ous facial and body expres­sion. Your body should be relaxed and not tense.

Some boudoir photographers will allow you to bring a friend with you to your shoot. Be sure you ask your photographer to find out their policies. You could also ask about boudoir parties.

HAVE FUN!!!!!

A boudoir shoot is about YOU!!

Enjoy it to the fullest. Embrace the glam­our behind it and chan­nel your inner sen­sual diva mak­ing the pho­to­graph a com­plete success.

As the client, you have full control over how much skin you do (or do not) want to show off.

You can bare as little or as much as you wish, remember, a good photographer knows how to hide your flaws.

You will of course be a little nervous about your photo shoot. Most women feel a little trepidation when they are thinking about their boudoir session because this is something that is completely out of their comfort zone.

You will start with some easy poses. This will help you relax and gain confidence. As your photography session progresses you’ll do more elaborate posing. You’ll be surprised how easy it is. You can be as tame or bold as you wish.

Don't be nervous.

I promise you, you will look FABULOUS. Your insecurities will melt as you get in front of the camera. This is your time to feel sexy so you need to relax and have fun! Nervousness and lack of self-confidence will show up on your photos. Just remind yourself that no matter how you THINK you look, you will look amazing in the end. Again, your photographer knows how to hide your flaws.

Do push yourself to go a little bit outside of your comfort zone during the shoot.

Some girls think they will stay totally covered up during the entire shoot. Of course, you can if you want. But many girls, once they are in the swing of it and having fun, decide to get a little naughty. I’m not talking about totally nude or anything, but maybe a hint of nudity. You want your photos tasteful and classy, but some of the best shots come when you let down your guard a little. And remember, your photos would never be posted without your permission.

Lastly, you’re mental ATTITUDE! It will show in the photos.

THIS is the key to good Boudoir Photography.

You have to feel good about yourself.

You have to feel sexy.

You have to trust your photographer.

Need some ideas on how to pose??

Just Google

Old Hollywood pinups or Gil Elvgren,the great American ‘pin up‘ artist or just go on Pinterest and type in Boudoir.

Remember these words as you pose:

tease,flirty, playful, sultry, sexy, glamour, sensuous.

Look at this as a once-in-a-lifetime investment.

Most of you will never do anything like this again so the photos you receive from it will be a keepsake that should last forever. How fun will it be to show your daughter/granddaughter (when their older of course!) how beautiful you looked and what a nice gift you gave to your husband!

I’ve never met a lady who said, “Gee, I wish I didn’t get gorgeous, sexy photos of myself taken!”

I had a blast when I did mine, and I would do it all over again in a heart beat. If I could do it every month I would...hey, there is so many different outfits, lingerie, shoes, and jewelry to choose from.

So treat yourself to a confidence boosting shoot today that you will cherish for the rest of your life.

It is empowering ...and you will look at yourself differently when you see how gorgeous you are.

No matter who you are doing this boudoir shoot for, deep down it is really for YOU!!

They may be going to someone else, but the experience itself is ALL yours.

Have fun, tease, flirt…. and WORK IT!!

Interested in doing a shoot??? YAY!! ...Just get in touch with me!

www.deevabeauty.com

All Makeup on this page done by Deirdre Mahon of DeeVa Beauty

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Photographer credits:

Al Ojeda

Diego Molina

Marjorie Raggo

All images and content on this site are property of ©DeeVa Beauty, llc

All rights reserved.  Copying in any way is prohibited.

WINTER SKIN WOES

Skin a little to dry and flaky this time of year?

Moisturize for the skin to replenish, hydrate and protect. Choose those that contain plant-based moisturizers using natural oils and butters like shea butter and jojoba oil with essential fatty acids (omega 3 fatty acids). These ingredients penetrate the skin far better than man-made emollients made from petroleum derivatives.

Moisturize at night with natures most perfect oil. Extra virgin coconut oil has been used for centuries by people all over the world and is nature’s oldest and most popular moisturizer. It keeps the skin strong and supple, preventing sagging, wrinkled skin. It protects from free radicals and prevents dry skin, blemishes, heals and repairs, and is known to reduce liver spots. Do not limit the use just to your face. It can be applied anywhere on your body, heels, hands, cuticles, elbows, etc.

Omega-3 fatty acids are a key ingredient for beautiful skin. Most people are seriously lacking in these fats that are vital for vibrant, healthy looking skin.

Eczema, dry skin, cracked heels and premature aging are all signs of Omega-3 deficiency. Omega-3 fats prevent dehydration in the cells so that the skin cells are strong and full of moisture. Fish oil and Alaskan wild salmon are good sources of Omega-3. If you are a Vegan, you can use hemp, linseed and chia seeds.

Give your skin extra care during the winter when dry air can dry out your skin, and cold windy weather also depletes your skin of moisture.

Consider running a humidifier to increase the moisture in the air.

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